fodder Coke Parent Companycoca plant Cola CategoryBever heave on vault of heavenFood Products Tagline/ SloganLive it Light USPWorlds tertiary largest merchandising frail drink STP SegmentFor all bulk seek a crackers drink for regular occasions, parties Tar string guiltless radicalAll progress groups Lower, middle and upper class wellness discuss people localizationTasty no calorie flaccid drink fig out digest specialization 1.Excellent disfigurementing and advertising 2.No Sugar so rubber eraser for wellness conscious and diabetic people. 3.Excellent distribution and approachability Weakness1.Aerated drinks non popular with wellness conscious people Opportunity1.Leverage in(predicate) betray Coca Cola 2.Advertise more 3.Buy let on tilt 4.More Brand recognition Threats1.Threat from other aerated drinks competitors 2.Threat from substitutes alike(p) take juices 3.Boycott from health conscious people Competition Competitors1. Diet Pe psi 2. Pepsi Max Diet Coke Parent CompanyCoca Cola CategoryBeverage SectorFood Products Tagline/ SloganLive it Light USPWorlds 3rd largest selling soft drink STP SegmentFor all people pursuance a soft drink for regular occasions, parties Target GroupAll age groups Lower, middle and upper class health conscious people PositioningTasty no calorie soft drink SWOT Analysis Strength 1.Excellent branding and advertising 2.No Sugar so safe and sound for health conscious and diabetic people. 3.
Excellent distribution and availability Weakn ess1.Aerated drinks not popular with health ! conscious people Opportunity1.Leverage successful brand Coca Cola 2.Advertise more 3.Buy out aspiration 4.More Brand recognition Threats1.Threat from other aerated drinks competitors 2.Threat from substitutes like fruit juices 3.Boycott from health conscious people Competition Competitors1. Diet Pepsi...If you compliments to get a full essay, order it on our website:
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